Data enhancement should be regularly performed on your database to make sure customer details are accurate.
Cleansing your database will help to increase your response rates, protect your brand and protect you from any potential compliance issues.
Our data enrichment programme includes:
- Suppression cleansing for gone-aways, movers and deceased etc
- PAF address cleansing
- OSIS/HLR checking
- Duplicate flagging
- Enhance personal details
- TPS, MPS, FPS, CTPS – Preference services
Our clients see improvements averaging 25%. If you want to increase your conversion rate and your ROI, complete the contact form and we will run a free audit on your database. We will advise how much money you can save on your next marketing campaign.